HockeyStack is a Y Combinator-backed GTM intelligence platform built for enterprise B2B revenue teams that need to move beyond disconnected data and make faster, more confident decisions. As go-to-market complexity grows — with buyers engaging across dozens of channels before ever talking to sales — HockeyStack gives teams a single, unified view of what's actually driving pipeline and revenue.
Key Capabilities
GTM Intelligence & Unified Data: HockeyStack connects every data source across the GTM motion — CRM, marketing automation, paid ads, sales engagement, and third-party intent signals — into one structured source of truth. Teams get full-funnel visibility from first touch to closed revenue, with no black boxes.
Odin — AI Analyst: A proprietary AI analyst that lets revenue teams ask plain-language questions about pipeline performance, campaign ROI, and funnel trends, and receive instant answers with prescriptive next steps. Scheduled prompts deliver automated insights directly to inboxes, eliminating manual reporting.
Revenue Agents: A suite of self-improving AI agents that autonomously execute GTM workflows — from resurrecting closed-lost deals and generating account pre-call briefs to finding expansion opportunities and coaching sales reps weekly based on real activity data.
Multi-Touch Attribution & Buyer Journeys: HockeyStack surfaces every interaction in a single connected buyer journey — supporting nine attribution models simultaneously — so marketing and sales can align on what's working and optimize budgets with evidence rather than opinions.
Account Scoring: Customizable, explainable scoring models that combine first- and third-party signals to surface high-intent accounts in real time, helping sales prioritize the right targets at the right moment.
Strategic Value
HockeyStack acts as a force multiplier for B2B revenue teams that have hit the limits of fragmented analytics tools and siloed reporting. By unifying data, automating analysis, and deploying AI agents that actually execute — not just recommend — HockeyStack transforms how enterprise GTM teams operate. Trusted by 50% of the top 100 accounting and B2B software companies including Rakuten, 8x8, ActiveCampaign, Mastercard, and DataRobot, and backed by Y Combinator, HockeyStack is defining the next generation of AI-native revenue infrastructure.
